Booola is brand that was born out of the need to create and be free.
Myself (Danielle) and my mom (Beulah), who you will hear from soon, decided that we needed to share our ideas with other people.
Although the idea had always been something we have toyed with, it became a reality a few months ago. I was in a job that was totally uncreative and started to crave something new and exciting. My mom is the true artist and has been one all her life, and with her artistic skills and my love for creativity how could we go wrong? So I quit my job and decided to take the plunge into the unknown and simply start creating! The two of us play together at our home in Johannesburg (you can't really call what we do 'work'), where we have the freedom of space and beautiful surroundings to inspire us. We work with clay (something I never thought I would do), fabric and even pewter!
SO who is Booola? We are not Booola, the tiny little bird who guides us every day to follow our dream is Booola...